California Association for Nurse Practitioners

RESOURCES

Media Kit

CANP’s diverse and dynamic set of advertising and marketing mediums includes its comprehensive website, its electronic newsletter, printed materials related to CANP events, and event sponsorship.

Website advertising

CANP’s website was designed with both CANP members and the health care industry in mind. This one-stop shop provides 24/7 access to all of the resources and information CANP has to offer, including news and information, an online store, useful links and a member login area. Don’t miss out on the chance to reach your audience through web advertising opportunities.

Website advertising rates

Home Page Banners can be reserved for periods of one, six or 12 months. Six-month commitments receive a 5 percent discount, while 12-month purchases get 10 percent off. Advertisers who are CANP members get an additional 20 percent discount.

Modal Pop-up Banners, which appear when a viewer first vists canpweb.org, can be purchased for periods of one month.

 

Monthly Member Rates

Monthly Non-Member Rates

1 Mo.

6 Mo.

12 Mo.

1 Mo.

6 Mo.

12 Mo.

Home Page Banner

   215 x 180 pixels

$400

$380

$360

$500

$475

$450

Modal Pop-up Banner

   825 x 522 pixels

$800

N/A

N/A

$1000

N/A

N/A


Website advertising Specs

  • All ads will be hyperlinked to URL of advertiser’s choosing
  • All graphics must be submitted in Joint Photographic Expert Group (.jpg) – high resolution only

Advertising in Connections

Connections is CANP’s monthly electronic newsletter that is circulated to more than 12,000 subscribing nurse practitioners, associates and nurse practitioner students. The publication is produced with input from CANP members and industry insiders, and is recognized as a great resource to our NPs and associates. Connections provides intriguing and insightful information to our members, covering a range of topics including news and updates to relevant political issues and frequently asked practice questions. Advertising in Connections is a direct way to reach your target audience.

Connections advertising rates

Advertising space can be reserved for up to four editions in advance. Two-issue commitments receive a 10 percent discount, three-issue commitments receive a 15 percent discount, and four-issue commitments receive a 20 percent discount. Advertisers who are CANP members get an additional 20 percent discount.

 

Member Rates Per Issue

Non-Member Rates Per Issue

 

1x

2x

3x

4x

1x

2x

3x

4x

Right Column

 

   215 x 180 pixels

$400

$360

$340

$320

$500

$450

$425

$400

Top Leaderboard

 

   728 x 90 pixels

$800

$720

$680

$640

$1000

$900

$850

$800

Connections Advertising Specs

  • All ads will be hyperlinked to URL of advertiser’s choosing
  • All graphics must be submitted in Joint Photographic Expert Group (.jpg) – high resolution only
  • Connections is published monthly. Deadlines for submissions of graphics and destination URLs is the 25th of each month for the following month's publication.

Advertising through CANP events

CANP events bring together hundreds of nurse practitioners and other health care professionals from around the state. Through sponsorships and advertising in printed event materials, CANP events provide ideal opportunities for you to reach your target audience with just the right message. You can also expand your reach by becoming one of the many exhibitors from across the nation who showcase their latest products and services at CANP’s Annual Educational Conference.

For more information about teaming with CANP, contact Kim Rothschild at (916) 441-1361 or kim@canpweb.org.